Press
Press kit.
Marks, colour, rules for images, and who to call.
Wordmark
Use the supplied files. Do not redraw, stretch, outline, recolour or add effects. Keep clear space equal to the height of the A on every side.
Palette
Near-black
#0B0B0C
Barber white
#F4F4F2
Champagne gold
#C9A227
Gunmetal chrome
#8A9199
Dusk orange
#E07A3D
Dusk purple
#5B3A7A
Warm gold wash
#D4A84B
Type: Clash Display (display, all caps for the FADECON lockup) · Satoshi (body). Never script, never comic, never wedding serif.
Imagery
Do
- Photoreal, cinematic, 4:5.
- Light the work white. Light the ceremony gold.
- Show the people who run shops.
- Africa as line, metal and cities.
- Lagos skyline at dusk, orange and purple.
Don’t
- Nightclub light, neon, lens flare.
- Flea-market expo stalls.
- Red carpet or trophy-cup hero shots.
- Safari, wildlife or tribal-costume Africa.
- Colonial flags or wax-print overload.
- Extra logos, watermarks, clipart clippers.
Accreditation